Instagram is testing a new ad display for its short-form video product Reels, according to digital ad expert Barry Hott. The multi-ads format compiles a selection of related brands onto a unified ...

Advertising can be cheap. But acquiring new users is almost always expensive. Which is why the Instacart ads team is focused on creating new advertising opportunities to reach the customers it already ...

Christiana Jolaoso-Oloyede writes for media publications, B2B brands and nonprofits. Using her research, analytical and writing skills from her training as a lawyer, she focuses on garnering accurate ...

From changes in data availability, to the growth of new platforms, to shifting customer behavior, digital advertising today isn’t what it was just a few years ago. This series of articles will tell ...

Free SEO & PPC tools » Benchmark Tools » Display Ads CTR Benchmarks Last updated July 2024 In Q2 2024, the average Display Ads CTR was 0.27% (averaging across all countries, platforms, and industries) ...

SEO, PPC & AIO Guides » Display Advertising Guide » Names for Where Display Ads Are Shown If you’ve ever tried to run display ads online you might have come across an odd problem – no one talks like ...

We often describe digital marketing as equal parts art and science. Ads can be a wonderful conduit for creativity. But they can also be infuriating to come up with or experience (if bad). In this ...