The Google ad tech antitrust trial in Virginia has been a font of revelations about how Google benefited from its end-to-end position in programmatic advertising – and how publishers were harmed.
The track record of publishers branching out into ad tech is mixed. Future believes its new monetization offering can succeed where other publishers have struggled with selling ad tech and consulting ...
The U.S. District Court for the Eastern District of Virginia is seen Monday, Sept. 9, 2024, in Alexandria, Va. (AP Photo/Stephanie Scarbrough) ALEXANDRIA, Va. (CN) — In a court fight to stave off ...
Add Yahoo as a preferred source to see more of our stories on Google. A New York federal judge ruled in favor of online news publishers and advertisers who allege Google unlawfully monopolized the ...
Google harmed publishers and consumers by monopolizing key components of the market for online display ads, a federal judge in Virginia ruled Thursday. “For over a decade, Google has tied its ...
In her latest column, mobile expert Peggy Anne Salz looks at what publishers need to do to turn ad quality into tangible ...
Google (NASDAQ:GOOG) (NASDAQ:GOOGL) has listed out remedies in the ongoing ad tech lawsuit filed by the U.S. Department of Justice in a bid to persuade judges to not take action against its ad ...
Google is willing to cough up more advertising data to publishers to address concerns about its illegal monopoly over digital advertising technology, a top executive at the search giant said Tuesday.
Clinch, the operating system for autonomous advertising, and OpenGlass, the first SSP built for advanced CTV advertising, today announced that Clinch's ad-serving tags have been certified to run ...
Orange has announced plans to sell advertising on behalf of some of its content publisher partners, via its previously-announced deal with mobile advertising firm Ad Infuse. As New Media Age reports, ...