Alexa+ costs $19.99 a month, but Amazon is bundling it into Prime at no extra charge, giving members a powerful new perk.

The question, once a whisper, has grown into a buzz: Will Amazon, in its pursuit of advertising dollars and dominance, soon embed ads within its Alexa voice assistant? The company’s recent moves ...

Macy is a writer on the AI Team. She covers how AI is changing daily life and how to make the most of it. This includes writing about consumer AI products and their real-world impact, from ...

Amazon’s revamped AI-powered assistant is now available to everyone in the US, with new tiers that include a free option for ...

People attend an event where Amazon on Wednesday, Feb. 26, 2025 unveiled a generative-AI infused Alexa that it says will allow the popular voice assistant to have more personality, check a user’s tone ...

Amazon rolled out an automatic upgrade to its Alexa virtual assistant. Alexa+ has new voices and new features.