Competitive analysis is the process of analysing the strategy employed by competitors to stay ahead of them. It includes researching the competitors’ sales, products, SWOT (strengths, weaknesses, ...

In an increasingly complex and globalized business world, precise data and in-depth analysis have become more than just strategic tools. They form the foundation for sustainable decisions that ...

Start a file on each of your competitors including advertising, promotional materials, and pricing strategies. Review these files periodically, determining how often they advertise, sponsor promotions ...

Opinions expressed by Entrepreneur contributors are their own. Whether pitching your company for funding from startup investors or putting together a business plan to present to the bank, building a ...

Social media data is a gold mine of valuable insights that can guide strategies, bolster customer relations and inform competitive analysis. In this context, competitive analysis refers to evaluating ...

Burc Tanir is the CEO of Prisync, the pricing optimization software company helping e-commerce businesses apply smart data-driven pricing. Running a business can be challenging, especially when ...

Investors don’t just want results; they want context. “How are you doing?” quickly becomes, “How are you doing compared to others like you?” As firms expand their product offerings and digital ...

The U.S. Joint Chiefs of Staff have issued a major new paper on U.S. strategy entitled Joint Concept for Competing. It is an in-depth analysis of the changes needed in U.S. strategy that is some 70 ...

The following is an excerpt from Phil Mackintosh and Michael Normyle's paper titled: How Exchanges Compete: An Economic Analysis of Platform Competition. The full paper can be read here. Exchanges ...

Wealth and asset managers need to thrive in an increasingly saturated market. Many firms fall into the trap of using generic descriptors like ”long-term,“ ”well-rounded,“ which only add to the ...

The current methods and processes used across the U.S. government to analyze national security fall far short of the requirements necessary to meet the needs of the nation. Strategic analysis has ...