Over the past few years, a new type of digital platform has emerged that focuses on long-term, conversational interaction rather ...

Within e-commerce today, it’s hard to identify a more powerful tool than personalization for boosting customer engagement. No longer is personalization a “marketing trend”—today, companies realize ...

Shopify’s Future of Personalization report names the top trends in 2025, and hyper-personalization is at the top of the list. Hyper-personalization is a strategy that uses data and AI to create ...

The world of retail has always been at the forefront of innovative tech adoption. Few industries have such measurable feedback when it comes to the user experience. Retail has done a good job ...

Personalization has become a top priority for organizations seeking to deliver differentiated customer experiences and drive commercial results. In 2025, the marketing budget allocated to ...