It’s not a question of whether you need a customer data management solution, but which one/s you will need for your particular applications and use cases. It’s not a question of whether you need a ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Chad Engelgau Chances are ...

Head over to our on-demand library to view sessions from VB Transform 2023. Register Here Customer data is like digital oil — it fuels better business decisions and helps companies thrive. But making ...

The CDP market is exploding and your organization should be recognizing them as an imperative component to enable your customer-centric marketing strategies. According to the CDP Institutes June 2018 ...

SAN FRANCISCO--(BUSINESS WIRE)--RudderStack today announced that it has been recognized as a leader in the Modern Marketing Data Stack 2023: How Data-Forward Marketers Are Redefining Strategies to ...

Customer data platforms (CDPs) have an identity crisis. Ten years after they first emerged, CDPs finally got their nod from Gartner — a birthday gift wrapped in validation. But something’s off. Once ...

It is not uncommon for martech stacks to have components with overlapping functionality. While some overlap is intentional, too much can lead to wasted budget, unnecessary complexity and ...

New SaaS option makes RudderStack a fit for any size enterprise SAN FRANCISCO, July 27, 2020 (GLOBE NEWSWIRE) -- RudderStack, which provides the first open source alternative to traditional Customer ...

SAN FRANCISCO, June 10, 2021 /PRNewswire/ -- RudderStack, the customer data platform (CDP) for developers, announced today that it has raised $21 million in Series A funding led by Kleiner Perkins.

PORTLAND, Ore.--(BUSINESS WIRE)--Lytics, the real-time CDP, announced new packaging and pricing for its customer data platform (CDP) solution. The announcement allows organizations to choose the ...

RudderStack enables joint customers to build leading solutions on Snowflake's AI Data Cloud that help turn customer data into competitive advantage. The third annual edition of Snowflake's Modern ...