The introduction and ongoing expansion of NIL in collegiate athletics, particularly for Division I football programs, has ushered in a new era on a national level. While many may have initially been ...

Instead, the University’s approach to NIL has been future-focused and community-driven, according to Associate Athletic Director/External Relations David Bierwirth and Assistant Athletic Director for ...

A group of Texas Tech donors is launching a collective annual fund to support Red Raiders football, men's basketball and baseball players who in turn will be contracted to make public appearances to ...

Donor-fueled collectives that raise money and funnel it to college athletes through name, image and likeness opportunities they facilitate probably won't go away entirely if NCAA President Charlie ...

Clemson quarterback Cade Klubnik is making headlines off the field as well as on it, thanks to a groundbreaking new NIL deal that includes a highly detailed, lifelike action figure. Valued at $3.4 ...