The high-pitched, echoey vocals describe a sinking romance against a backdrop of soulful horns and pop-drenched keyboard hooks. It’s the affecting pop balladry of norteno group Conjunto Primavera.

The secret to Conjunto Primavera's 30-year career was revealed today during a Q&A with Billboard's Leila Cobo at the Billboard Regional Mexican Summit, held at Los Angeles' Universal Hilton. By Ayala ...

At the 2008 Billboard Latin Music Awards, Norteño group Conjunto Primavera will receive the Lifetime Achievement Award while the Spirit of Hope Award will be bestowed upon Colombian rocker Juanes… By ...

Conjunto Primavera, which emerged as one of the most popular bands in the norteño genre during the 1990s and never looked back, will perform their greatest hits at the Chumash Casino Resort’s Samala ...

Add Yahoo as a preferred source to see more of our stories on Google. Tickets are limited for Amor en dos Estilos, featuring two Mexican groups, on Friday, Feb. 6, at the Abraham Chavez Theatre. The ...