If you market your business online, your strategy needs to include video content. In a jarringly brief amount of time, branded video content has come to dominate online communication. By 2017, it's ...

As AI floods the internet with low-quality content, brands that prioritize human insight and authentic digital identity will ...

Find the latest brand content news from Fast company. See related business and technology articles, photos, slideshows and ...

For brands, finding success on YouTube means thinking less like TV commercial-makers and more like independent viral video-makers. That strategy is part of the ...

Storytelling has become one of the smartest ways businesses communicate who they are, what they do, and why they matter. And branded content has become one of the key drivers that help businesses tell ...

Founder and CEO of JMG Public Relations, an award-winning PR firm for innovators and their mission driven startup companies. For businesses and brands, content creation has always been pivotal due to ...

What lies ahead for branded content as traditional Hollywood evolves? In today’s digital world, there are inherent tools for marketers in search of a wider and more targeted audience. Specifically, ...

Corporate hospitality and experience executives Robert Tuchman and Brett Sklar and sports marketing executive Stephen Master have partnered together to establish the newly formed Amaze Media Labs. The ...

Media is in a constant state of transformation. To understand how we got here, and where we’re going, it’s worth looking back to 2008 as the tipping point. It was a year most might remember for the ...

A primary touchpoint in creating a brand experience is the design and execution of marketing materials. These range from business cards to brochures, from email templates to promotional products. Each ...

Instagram has added the 'branded content' tag to Reels and Live as it looks to make it easier for creators and brands to create, share and amplify branded content across the platform. The platform ...

Virtue Asia has partnered with Goldfinch International to establish V47 Entertainment, a new studio that will create branded entertainment content for distribution across Asia, the Middle East and ...