Iris Worldwide has rebranded to underscore its presence as a modern marketing agency. The new visual identity is reflected in the logo: a wild boar charging into the unknown and the Latin motto: ...

The BBC has invested a total of £128.5 million ($166 million) into TV and radio content in the first two years of its creative diversity commitment, exceeding the original commitment of £112 million ...

Creativity and effectiveness must go hand-in-hand in order for marketers to see the best results from campaigns. That’s where the new white paper, "The Effectiveness Code," from Cannes Lions and WARC ...

The BBC invested £128.5 million ($165.7 million) into TV and radio content in the first two years of its Creative Diversity Commitment, a year ahead of target. In doing so, it exceeded the original ...

Stanbic IBTC Holdings Plc has restated its commitment to developing sustainable impact in the global creative industry and contribute to the growth and advancement of the Nigerian creative industry.

The Minister for Arts, Culture, and Creative Economy, Hannatu Musa Musawa, has restated the ministry’s commitment towards supporting the creative industry in Nigeria. Aisha said that her ministry is ...

Hannatu Musawa, Minister of Arts, Culture, and the Creative Economy, has revealed that the ministry has secured over $300 million in investment commitments. Musawa disclosed this at the Ministerial ...

One in five (21%) creatively awarded ideas are also awarded for effectiveness, says Warc’s Health of Creativity 2025 report based on Warc Rankings analysis. One in five (21%) creatively awarded ideas ...