Data is the backbone of digital retail enterprises, but not all data is created equally. “Source,” or “original,” data is the gold standard. It’s raw, unprocessed data that has not yet been analyzed ...
The environment for obtaining information and providing statistical data for policy makers and the public has changed significantly in the past decade, raising questions about the fundamental survey ...
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Data drives smart decision-making in modern industries, but the old saying still holds true: “Garbage in, garbage out.” The quality and completeness of the data pulled for analysis play a huge role in ...