Before anything could get between you and your Calvins, before you spotted your perfect pair of jeans at the store and had to strategically wrangle your size from a precarious Jenga-like denim tower, ...

The Denim Lab jeans store in Tustin has launched a campaign to support juvenile diabetes research with a kickoff event at The District shopping center. As part of their Empower Your Jeans campaign, ...

It’s no secret that the broken-in look on a pair of blue jeans rarely comes from actually wearing them. Walk into any clothing store and you’ll have your pick of styles with fade patterns and maybe ...

DENIM DO GOOD: In conjunction with Earth Day, G-Star Raw teamed with Amsterdam-based creative agency The Visionary Lab to mount a photographic exhibition spotlighting sustainability and talent with ...

The denim industry has just scratched the surface of laser technology's full potential. Spanish technology firm Jeanologia aims to push aesthetic and technical boundaries even further with a newly ...