Like many industries during the ongoing coronavirus pandemic, digital advertising and media have suffered greatly over the course of 2020. Furloughs and layoffs skyrocketed among global marketers ...

A new survey reveals that two-thirds of marketers plan to spend even more money on OTT (over the top) advertising in the future. OTT for attorneys can be highly effective, but many of the attorneys we ...

Companies adopt multi-step lead capture forms and dynamic funnels to reduce wasted ad spend and improve lead quality.

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Companies spend billions of dollars per year on advertising in the U.S. alone, so sometimes ...

TV has changed a lot over the last few decades, and I expect more changes in the coming years. For one thing, streaming viewership is growing over time (paywall). And in 2018, Nielen data showed that ...