Curry Brand is looking to make a splash overseas with its latest athlete signing. The Under Armour-backed imprint for NBA star Steph Curry announced Friday that it has signed Japanese basketball ...

To celebrate the 2024 NBA All-Star Weekend, Curry Brand and “NBA Jam” are teaming up for a three-pack of sneakers invoking the classic video game. Headlining the trio of Steph Curry’s sneakers is the ...

The new partnership between Golden State Warriors superstar Stephen Curry and Sacramento Kings star De’Aaron Fox began as most things do with elite point guards. With each man seeing the floor. Fox ...

On Thursday night, Under Armour quietly released a statement announcing its split with Stephen Curry and Curry Brand. The abrupt breakup, just two years after a massive contract shocked the sports ...

It has been an eventful month for Los Angeles Lakers guard Quincy Olivari. The rookie made his NBA debut and met his childhood idol, Golden State Warriors guard Stephen Curry. Best of all, Olivari has ...

This past weekend, Curry Brand celebrated its 20th court refurbishment at McClymonds High School in Oakland, CA, fulfilling its commitment to renovate 20 safe places to play by 2025. With this final ...

Stephen Curry, Curry Brand, and Under Armour (UAA) announce the signing of the Sacramento Point Guard as the first signature athlete to join Curry Brand BALTIMORE, Oct. 26, 2023 /PRNewswire/ -- Under ...

Stephen Curry and Under Armour (UA) have ended their 12-year partnership, agreeing to let the Curry Brand operate as an independent entity This split grants Curry full operational control over his ...

In addition to being two of the most feared players in the NBA, Golden State Warriors guard Stephen Curry and San Antonio Spurs guard De'Aaron Fox are building a global sneaker empire for Curry Brand.