Can you believe there was a time when a business believed that having digital media/marketing knowledge and skills was nice, but not necessary? How the times have quickly changed. According to the U.S ...

Forbes contributors publish independent expert analyses and insights. I write about modern marketing, creative ideas and evolving careers. You always promise you’re going to try an online class, right ...

Digital marketing specialists are in demand and getting average salaries of over $75,000. Find out the qualifications you need to get ahead in this job market.

Although social media managers were not included on the highly deserving list of front-line responders eligible to receive free Starbucks coffee throughout the month of December, they certainly are ...

Executives are going back to school to better understand influencer marketing. The Kellogg’s Executive Education program at Northwestern University is offering an online course to teach marketers, ...

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Become more marketable as an employee and candidate with our digital marketing courses and certificate. Today's marketers must think strategically and consider consumer trends, digital versus ...

Increasing online competition and advancements in search technologies mean that writing content is about more than just having a solid grasp of the English language. Great content that performs well ...

This class aired live on February 28-29 and is now available on-demand. For the last 25 years, email has been the linchpin of digital marketing. Its application, practice and execution have enabled ...

The authors do not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and have disclosed no relevant affiliations beyond their ...