Just when you thought fast food couldn’t get any more tailored to your fitness goals, McDonald’s rolled out new “protein ...

The retailer is looking to make its own brands a destination for consumers who want food items packed with protein or fiber.

Dietitians and nutrition experts are pointing to fiber as the breakout nutrition focus for 2026, surpassing protein, which ...

McDonald’s has introduced “protein callouts” on 17 menu items in its app and kiosks to help customers identify high-protein options. The rollout has prompted online debate, with users pointing out ...

With the start of the new year, The Kroger Co. has expanded its Simple Truth Protein product line, adding 24 new items to stores this month, the grocer announced Thursday. The expansion brings the ...

Conagra, Nestlé and Mission Foods explore GLP-1-friendly labeling while most brands stick to indirect health claims.

The snack aisle is changing quickly, and younger shoppers are leading the charge. NielsenIQ data shows that Gen Z and Gen ...

Protein is everywhere now — or at least, the word is. When you walk into a grocery store, it almost feels like half the aisle is trying to convince you that you’re one scoop away from collapsing from ...

In the absence of federal pass/fail criteria, Clean Label Project data-backed and evidence-based certification programs require routine marketplace contaminant analysis. The Clean Label Project’s 2024 ...