With new rules on food and drink ads incoming, Mike Craddock at NewGen explains how to make sure your marketing is HFSS-compliant, while still hitting the mark. Come October, the HFSS (high fat, salt, ...
It’s been a year since the government brought in display restrictions on HFSS products. Now the sales data is in. So what has been the impact, and how uniform is compliance among retailers? Britain ...
Incoming HFSS laws are causing major upheaval across the grocery sector. Every HFSS brand must now weigh up whether to innovate, reformulate, or stick to what it is doing. For many, change is now ...
New rules coming into play today (1 October), will drastically change how many of the UK’s biggest brands can advertise on TV and online, and could have far-reaching impact on media choices, ...