In his second week as Marketo’s CEO, Steve Lucas walked away from his first board meeting with a mandate from investors to hire 50 developers, add 100 more salespeople and to “go fast.” Marketo’s ...

Adobe said Thursday it has agreed to acquire the B2B marketing platform Marketo for $4.75 billion. It’s the biggest deal in Adobe’s history. And the cloud technology giant may be shelling out so much ...

Laura Mishima, senior director for corporate communications at Marketo, jokes that in her experience working with CRM technology (she was at Oracle Siebel for 12 years prior to joining Marketo three ...

The Marketo Marketing Blog has long been one of Marketo’s most important and valuable marketing strategies. We started writing it in 2006 (here’s the first post) and have since published more than 950 ...

Are you thinking about using Marketo for your marketing automation needs? Or maybe you’ve already decided to either switch to Marketo or implement Marketo as your marketing automation solution.

SAN JOSE, Calif.--(BUSINESS WIRE)--Adobe (Nasdaq:ADBE) today announced it has entered into a definitive agreement to acquire Marketo, the market-leading cloud platform for B2B marketing engagement, ...

Janette Novak is a freelance journalist and consultant who specializes in teaching online business and small business marketing. Previously, Janette owned a boutique marketing agency and served as a ...

The January release for Adobe Marketo Engage unveiled a new email designer with the promise to “improve productivity and efficiency.” Let’s take a look at the feature updates and deprecations for ...

Marketo announced new products at its company’s annual conference, Marketo Nation Summit, in San Francisco this week. The products, Marketo Sky, Marketo Sales Engage and Marketo Performance Insights, ...

Google's cloud unit has snagged a flagship new customer in its race against rivals Amazon and Microsoft. Marketo announced on Thursday that it will move all of its marketing automation software onto ...

Marketo vs HubSpot: Which Is Better? Your email has been sent Compare Marketo and HubSpot to determine which is better for your business. Explore features, pricing, and ease of use, plus get ...