Over the last couple of weeks, there has been a shift in the momfluencers space. Normally scrolling through it, one will ...

As the scene replays throughout Benedict ’s story, Sophie’s lip color for the ball, a picturesque bright pink, inspired a ...

Spoiler alert: the "Amoeba" singer's beauty routine is just like her music—soft, dreamy, and undeniably alluring.

Meg Stalter explains the origin of her viral Critics Choice Awards look with Paul Downs and dishes on the beauty products she ...

The scrutiny followed a recent throwback post shared by Meghan Markle on January 17, as part of a popular 10 year nostalgia trend recalling moments from 2016.

Foodie Bethany Gaskin shares her everyday makeup routine in a GRWM tutorial.

Underpainting has existed backstage at runway shows for years, but it wasn’t until celebrity makeup artist Mary Phillips pulled back the curtain on the technique in late 2025 that it became a ...

Everyone's saying the clean girl is dead. I wouldn't say that. She's alive and well—just reinvented. One thing clean girls gave us is a skin-first approach to makeup, with lighter-weight formulas that ...

Aditya Madiraju went from a high-paying finance job to walking in Paris Fashion Week and filming beauty content for his 5 million followers across platforms fernando-rodriguez Aditya Madiraju started ...

Makeup and beauty are more than just routines—they are powerful forms of self-expression and confidence boosters. Whether you’re a beginner experimenting with your first foundation or a pro mastering ...

Whether you’re looking for a minimal, everyday look for fall, or need a full-on glam look for evening, the toasty makeup trend is a great way to embrace the new season. The toasty makeup trend was ...