Social Media Dissect | Intermarché’s latest Christmas ad uses hand-crafted, storybook-style animation to tell a heartwarming tale about a lonely wolf and... | Instagram

relatable account on Instagram: "Way we see is not always true Fun Fact: The Intermarché “The Unloved” ad didn’t just make people emotional — it actually changed how shoppers behaved. By turning “ugly” or misshapen fruits and vegetables into lovable characters with their own stories, the campaign helped customers realize they were ignoring perfectly good food just because of how it looked. Intermarché even sold these imperfect foods at a discount, and many stores saw them sell out almost immedia

Cine Zealous | Intermarché’s 2025 Christmas advertisement, “Unloved,” is a heartwarming animated short created by the French supermarket chain. It tells... | Instagram

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